Japan Fights Irresponsible Tourism Near Mount Fuji

Saturday, 21 June 2025 13:55

A Lawson store near Mount Fuji becomes the unexpected epicenter of a tourism crisis, forcing Japan to grapple with irresponsible visitor behavior and implement creative solutions.

illustration Irresponsible Tourism Illustration lawson mount fuji

The picturesque town of Fujikawaguchiko, Japan, home to a Lawson convenience store, experienced an unexpected surge in tourism due to its proximity to the majestic Mount Fuji. Initially a boon for the local economy, this influx soon presented significant challenges for the community and the store itself, highlighting the delicate balance between tourism and the well-being of local residents.

The Problem of Irresponsible Tourism

The increased number of tourists visiting the area to capture the iconic view of Mount Fuji from the Lawson store's parking lot led to a series of issues. Inconsiderate behavior, including littering, jaywalking, and obstructing access to a nearby dental clinic, became prevalent, causing significant disruption and frustration among local residents. This negative impact on the community underscored the urgent need for effective solutions.

Temporary and Permanent Solutions

In an attempt to address the problem, the local government initially installed a fence to block the view of Mount Fuji from the Lawson's parking area. While this measure temporarily reduced the crowds, its removal in August led to a resurgence of the problematic behavior. Tourists continued to exhibit disrespectful conduct, including verbal abuse towards security personnel and persistent littering and jaywalking.

A New Approach to Crowd Management

In response to the ongoing issues, a new plan has been developed: the construction of a roughly 20-foot fence along the road adjacent to the Lawson store. This fence, built with the store's consent, aims to effectively manage the flow of tourists and deter disrespectful behavior. The installation will commence following the finalization of the design and location details.

What's the core issue impacting the Lawson store in Fujikawaguchiko?

The core issue is the influx of tourists who are behaving disrespectfully, littering, jaywalking, and obstructing access to local businesses and walkways, disrupting the lives of local residents.

How did the local government initially attempt to solve the tourism problem?

The local government initially tried erecting a fence to block the view of Mount Fuji from the Lawson's parking lot to deter tourists from crowding the area.

What was the outcome of the first fence attempt?

The first fence temporarily reduced crowds, but after its removal, the problems of inconsiderate tourist behavior returned.

What is the planned solution to address the ongoing problems?

A new, approximately 20-foot fence will be built along the road next to the Lawson store to manage crowds and curb disrespectful behavior.

Why is respectful tourism crucial in this situation?

Respectful tourism is crucial to ensure both tourists and local residents can enjoy the area without disruption or conflict, preserving the community's peace and Mount Fuji's natural beauty.

What kind of behavior are tourists exhibiting near the Lawson store?

Tourists are exhibiting inconsiderate behavior such as littering, jaywalking, blocking access to a dental clinic, and even verbally abusing security personnel.

Respecting Our Shared Heritage

Mount Fuji, a national treasure of Japan, deserves to be appreciated responsibly. The events in Fujikawaguchiko highlight the importance of respectful tourism, where visitors prioritize the well-being of local communities and adhere to established rules and regulations. By promoting responsible tourism practices, we can ensure that everyone enjoys a pleasant experience while preserving the beauty and tranquility of such significant landmarks for generations to come.

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