Gmail Introduces Blue Checkmarks for Verified Accounts: Enhancing Email Security
Starting September 24th, 2024, Gmail will introduce blue checkmarks for verified accounts, a significant step towards combating phishing and scams. This feature, applicable to both Google Workspace and personal accounts, aims to help users easily distinguish between emails from legitimate sources and potential threats. By implementing this system, Google hopes to enhance user trust and ensure a safer email experience.
The Power of Blue Checkmarks: A Deeper Look
The blue checkmark in Gmail is part of the Brand Indicators for Message Identification (BIMI) system. This system ensures that the emails you receive come from legitimate sources. Business accounts with BIMI certification and registered trademarks will have a blue checkmark next to their account name.
BIMI also allows business accounts to verify their logos through a third-party process, giving you confidence that the logo belongs to them. Gmail will notify users if they receive messages from accounts with blue checkmarks through a pop-up message.
Expanding Beyond Trademarks: The Future of BIMI
Currently, the blue checkmark is only available for senders with BIMI and registered trademarks. However, Google plans to extend this feature to other verified accounts in the future. They will also support a new type of BIMI certificate called the common mark certificate (CMC). This means more email senders will be able to use BIMI, even if they don't have the trademarks required for VMC.
When will Gmail start showing blue checkmarks for verified accounts?
Gmail will start showing blue checkmarks for verified accounts on September 24th, 2024.
What does the blue checkmark in Gmail indicate?
The blue checkmark in Gmail indicates that the email comes from a verified and trusted source.
Which system is the blue checkmark in Gmail a part of?
The blue checkmark in Gmail is part of the Brand Indicators for Message Identification (BIMI) system.
How can business accounts get a blue checkmark in Gmail?
Business accounts can get a blue checkmark in Gmail by obtaining BIMI certification and registering their trademarks.
How does Gmail notify users about emails from accounts with blue checkmarks?
Gmail notifies users about emails from accounts with blue checkmarks through a pop-up message.
What are the future plans for the blue checkmark feature in Gmail?
Google plans to extend the blue checkmark feature to other verified accounts and support common mark certificates (CMC), making it easier for more email senders to use BIMI.
A Positive Step Towards Email Security
The introduction of blue checkmarks in Gmail signifies Google's commitment to enhancing email security and user trust. By offering a clear visual indicator of verified accounts, Gmail empowers users to confidently identify legitimate emails and avoid potential scams. As BIMI expands and more accounts gain verification, we can anticipate a safer and more trustworthy email ecosystem.